Posts tagged microsoft
The cost of developing a game has increased exponentially over the past few years. The first game I worked, ‘The Punisher,’ had a development budget of six million dollars. I would say that’s in the middle range of development cost during that time.
Nowadays, just marketing a high profile game will cost that much, with twenty million dollars being a reasonable estimate for the development cost of a competitive console title.
Actually, I lied in the title, everything you hear from video game marketing and press releases are 100% the literal truth, as everyone knows. However, they are crafted to tell the truth but make people see more in the statement than there actually is. They do this through lies of omission or lies by implication.
With the many controversies over video game reviewing practices recently, I won’t be surprised to see video game ads taking a page from Hollywood’s playbook, and start highlighting quotes from ‘Quote Whores,’ a classic example of lying by omission.
- Alexis de Tocqueville